• 30+ person distributed design organization, merging 3 different teams

    Team

  • Component duplication cut by 50%, user satisfaction increased to 85%

    Redesigned Fit as Google 1P

  • Play Store ratings rose from low 3s to 4+, streamlining critical flows

    Quality

  • Specialists in the team focused on medically regulated experiences

    Designed for health and regulated experiences

  • New Value

    Secured R

Redesign of the Fitbit mobile app, launched as a Google 1P Product, including streamlined features, a new design system, enabling it for future expansion and further connection to the Google ecosystem

Redesign of the Fitbit mobile app, launched as a Google 1P Product, including streamlined features, a new design system, enabling it for future expansion and further connection to the Google ecosystem

The Google Fitbit app is divided into three main parts. Today highlights your daily stats, objectives, and agenda. Coach, a feature of Fitbit Premium, offers guided programs and coaching content. You presents all your data, settings, goals, and preferences in a single display

The Google Fitbit app is divided into three main parts. Today highlights your daily stats, objectives, and agenda. Coach, a feature of Fitbit Premium, offers guided programs and coaching content. You presents all your data, settings, goals, and preferences in a single display

Activity, not only is one of the pillars of good health, but also one the flagship experiences of the Fitbit app

Activity, not only is one of the pillars of good health, but also one the flagship experiences of the Fitbit app

Sleep tracking and management is Fitbit's #1 feature in terms of usage and was completely redesigned with the new app

Sleep tracking and management is Fitbit's #1 feature in terms of usage and was completely redesigned with the new app

Screens for Health Metrics Dashboard, which help users understand different heart metrics that are important for metabolic health

Screens for Health Metrics Dashboard, which help users understand different heart metrics that are important for metabolic health

The Fitbit app Today tab, where one can see many of the new components developed in partnership with the design systems and Material Design teams

The Fitbit app Today tab, where one can see many of the new components developed in partnership with the design systems and Material Design teams

Fitbit Coach tab, where user can find coaching videos, workout and nutrition plans, as well as large library of Premium first-party and third-party content

Fitbit Coach tab, where user can find coaching videos, workout and nutrition plans, as well as large library of Premium first-party and third-party content

Fitbit account migration to Google accounts. This required a large amount of iterations, deep usability testing and an incredible amount of detail work to adopt Google's high standards of privacy and legal consents.

Fitbit account migration to Google accounts. This required a large amount of iterations, deep usability testing and an incredible amount of detail work to adopt Google's high standards of privacy and legal consents.